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Selling Higher Education: Marketing and Advertising America's Colleges and Universities: ASHE Higher Education Report

Eric J. Anctil




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 | #1042263 in Books |  2008-09-16 |  2008-09-03 | Original language:English | PDF # 1 |  9.06 x.35 x5.91l,.50 | File type: PDF | 152 pages

||0 of 2 people found the following review helpful.| Five Stars|By AnaC|Thank you.

Confronting an era marked by dwindling support and increased competition, it is incumbent on administrators and higher education leaders at colleges and universities to broadcast who they are, what they do, and what makes them valuable. In his direct, unvarnished review of marketing higher education, Eric J. Anctil offers a critical call to action for institutions who wish to continue and thrive in the business of higher education. Topics covered include:

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    You can specify the type of files you want, for your device.Selling Higher Education: Marketing and Advertising America's Colleges and Universities: ASHE Higher Education Report   |  Eric J. Anctil. I was recommended this book by a dear friend of mine.

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